Glossary

Glossary B

Deutsch: Bralette / Español: Bralette / Português: Bralette / Français: Bralette / Italiano: Bralette

A bralette in the fashion context is a lightweight, unstructured bra that provides minimal support and is often designed without underwires or heavy padding. Combining comfort and style, bralettes are frequently used as both functional undergarments and visible fashion statements.

Deutsch: Markenartikel / Español: Marca / Português: Marca / Italiano: Marca

Brand is the name, term, design,, symbol, or any other feature that identifies one seller's product distinct from those of other sellers. Initially, branding was adopted to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot iron stamp and was subsequently used in business,, marketing, and advertising.

Deutsch: Markenidentität / Español: Identidad de marca / Português: Identidade de marca / Français: Identité de marque / Italiano: Identità del marchio

Brand identity in the fashion context refers to the collection of visual, emotional, and conceptual elements that define a fashion brand and distinguish it from its competitors. It encompasses everything that a brand represents, including its values, style, design philosophy, and the experiences it creates for its customers. A strong brand identity helps to establish a recognizable and memorable presence in the market, influencing how consumers perceive and connect with the brand.

Deutsch: Markenbildung / Español: Branding / Português: Branding / Français: Image de marque / Italian: Branding

Branding in the fashion context refers to the process of creating and establishing a unique identity, image, and perception for a fashion brand in the minds of consumers. This involves a combination of elements, including the brand’s name, logo, design aesthetics, marketing strategies, values, and the overall experience it offers. Effective branding differentiates a fashion brand from its competitors, builds recognition, fosters customer loyalty, and communicates the brand's story and values.

Brannock Device refers to a device that is used to measure the length and width of the foot in order to ensure proper Shoe

Deutsch: Pause / Español: Descanso / Português: Intervalo / Français: Pause / Italiano: Pausa /

Break is usually the strongest point of the hat, it is the right angle where the crown meets the brim

Breastplate refers to a vestment worn in ancient times by a Jewish high priest set with twelve (12) gems bearing the names of the tribes of Israel

Breech refers to the short pants covering the hips and thighs and fitting snugly at the lower edges at or just below the kn