Glossary

Deutsch: Linie / Español: Línea / Português: Linha / Français: Ligne / Italiano: Linea /

Line is a fashion term that refers to the designer's particular collection for a certain fashion season.

Description

In the fashion context, a "line" refers to a specific grouping of clothing or accessories that share a common theme, design aesthetic, or target market. A fashion line can encompass an entire collection created by a designer or a specific subset within the collection, such as Activewear, Evening Wear, or accessories. Each fashion line typically has a cohesive Style that sets it apart from other lines and helps establish the brand's identity. Lines may be created for different seasons, occasions, or target demographics, allowing designers to cater to a diverse range of tastes and preferences. The concept of a fashion line is essential for retailers and consumers alike, as it helps organize and categorize clothing and accessories for easier selection and shopping.

Application Areas

• Haute couture
• Ready-to-wear
• Accessories
• Footwear
• Sportswear

Treatment and Risks

• Treatments: Designers may collaborate with manufacturers, merchandisers, and marketers to ensure a fashion line's success. They may also participate in fashion shows, photo shoots, and other promotional events to showcase their designs.
• Risks: Creating a new fashion line involves Substantial investment in terms of time, effort, and resources. Designers may face challenges in predicting trends, meeting production deadlines, and achieving commercial success in a competitive market.

Examples

• Chanel's iconic tweed suits
• Adidas Originals streetwear line
• Dior's luxury handbag collection
• Nike's collaboration with Off-White
• Zara's sustainable fashion line

Similar Concepts and Terms

• Collection
• Range
• Label
• Brand extension
• Capsule collection

Weblinks

• maritime-glossary.com: 'Line' in the maritime-glossary.com

articles with 'Line' in the title

• A-Line: A-Line refers to a Clothing term coined by Christian Dior to define a dress, coat or top that is close at the shoulders and gently Flared at the hemline, resembling the letter A in d
• Tissue Linen: Tissue Linen refers to a Type of linen that is specifically made for blouses or shirts due to its thinness and sheerness.

Summary

In the fashion context, a "line" refers to a specific grouping of clothing or accessories that share a common theme or design aesthetic, catering to different tastes and preferences. Fashion lines are essential for organizing and categorizing collections, helping designers establish their Brand Identity and target specific demographics. Collaborations and promotional efforts are crucial for the success of a fashion line, but risks such as market competitiveness and production challenges may also ARISE.

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