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Glossary of Fashion
The Glossary of Fashion covers everything you need to know about the world of fashion, including styles, companies, designers, and more.
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Craze
Deutsch: Wahnsinn / Español: moda pasajera / Português: febre passageira / Français: engouement / Italiano: moda del momento
The term Craze describes a widespread, often short-lived enthusiasm for a particular activity, object, or trend that captures public attention intensely before fading. Such phenomena reflect cultural, social, or technological shifts and can span entertainment, fashion, or even scientific curiosity. Understanding crazes helps analyze collective behavior and societal dynamics.
Intellectual Property
Deutsch: Geistiges Eigentum / Español: Propiedad Intelectual / Português: Propriedade Intelectual / Français: Propriété Intellectuelle / Italiano: Proprietà Intellettuale
Intellectual Property refers to the legal rights that protect creations of the mind, such as inventions, literary and artistic works, designs, and symbols. In the fashion context, intellectual property safeguards the unique designs, brand names, and innovations created by designers and brands.
Publicity
Deutsch: Öffentlichkeitsarbeit / Español: Publicidad / Português: Publicidade / Français: Publicité / Italiano: Pubblicità
Publicity in the fashion context refers to the strategic efforts and activities aimed at generating public awareness, interest, and favourable attention for a brand, designer, collection, or event. Unlike paid advertisements, publicity relies on earned media, such as press coverage, social media buzz, or word-of-mouth endorsements.
Alpina Watches
Alpina Watches International is a Swiss manufacturer of wrist watches based in Geneva, Switzerland. Alpina began in 1883 when Gottlieb Hauser, a Swiss watchmaker, founded the Swiss WaAlpinestars
Alpinestars refers to the global leading global brand that most world-class racers trust. Alpinestars is the world leading manufacturer of professional automotive and motorcycling raShrinkage
Deutsch: Schrumpfung / Español: encogimiento / Português: encolhimento / Français: rétrécissement / Italiano: restringimento
Shrinkage in the fashion context refers to the reduction in the size of a garment or fabric, typically caused by exposure to heat, moisture, or mechanical processes during washing, Drying, or wear. It is a critical consideration in textile manufacturing and garment care, affecting the longevity and fit of clothing.
Alessandro Dell'Acqua
Alessandro Dell'Acqua is a brilliant designer who is a native of Naples, Italy. He was born on December 21, 1962. He studied at the Naples and received his degree in graphic design